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Microsoft Certified: Dynamics 365 Marketing Functional Consultant Associate (MCDMFCA)

Microsoft Dynamics 365 for Marketing Functional Consultants implement solutions that attract and convert leads, build brand awareness, standardize omnichannel messaging, and deliver marketing insights.

Skills measured
  • Perform discovery, planning, and analysis
  • Manage user experience design
  • Manage entities and data
  • Implement security
  • Implement integration
  • Perform solutions deployment and testing
  • Configure marketing applications
  • Manage segments and lists
  • Create and manage marketing forms and pages
  • Manage leads, contacts, and accounts
  • Create and manage marketing emails
  • Manage customer journeys
  • Manage events and webinars
  • Configure Dynamics 365 Customer Voice

Exams

  • Exam PL-200
  • Exam MB-220